‘Noon’ now LIVE in Saudi Arabia marking a new era for e-commerce in the Kingdom


  • Digital marketplace has a growing product assortment that meets the lifestyle aspirations of Saudis
  • Noon will empower large and small businesses to participate in the region’s growing e-commerce market
  • Noon has recruited young Saudi talent to drive its operations and participate in the region’s digital economy

Riyadh, Saudi Arabia; December 12, 2017: Noon, the region’s most exciting and beloved online shopping experience, goes live today at mid-day in Saudi Arabia. An exciting day for the region, Noon opens the door to a new era for e-commerce in the Kingdom.

Noon launches with a broad range of exciting products and offers designed to meet the lifestyle aspirations of people in the Kingdom. Noon partners with market leaders and small & medium enterprises, helping them gain a greater share of the e-commerce market in the region.

Created for the region, in the region and backed by Saudi Arabia’s Public Investment Fund and a group of prominent Gulf investors, Noon is an ideal fit for the digital-first preferences and aspirations of the Saudi youth. Promoting a collaborative model of e-commerce through its partnerships with Saudi and regional retailers, Noon presents a compelling alternative retail choice through its website or dedicated iOS and Android apps.

As a customer-focused, Arabic-first e-commerce platform, Noon, headquartered in Riyadh, brings a growing product assortment that derives its strength from deep connections with the local retail community. Noon’s catalogue offers compelling products across a diverse set of categories like electronics, fashion, beauty, baby, home & kitchen and groceries.

Mohamed Alabbar, Founder of Noon, said, “Saudi Arabia is entering a new era of economic and digital transformation led by the Saudi Vision 2030. Noon brings a dynamic, locally-driven and customer-oriented digital marketplace to the Kingdom serving the community and offering a new retail and much improved experience. With talented young Saudis driving its operations, along with being powered by Saudi and regional retailers showcasing their amazing products, the platform also offers Saudi entrepreneurs, including start-ups, to be part of a fast-growing digital ecosystem.”

Assuring a warm, personalised and attentive service, Noon has a dedicated distribution hub, a full-fledged logistics network and secure payment gateway that will serve the whole of the Kingdom.

Following its successful launch in the UAE earlier this year, Noon is celebrating the launch of Saudi operations with a ‘Homecoming’ campaign that brings amazing deals and unique offers on a wide array of products.

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