Marking a New Era In ‘The Customer & Innovation’ as Middle East Council Of Shopping Centres launches a Mobile App for RECon MENA 2016

mobile-appDubai, 28th September 2016 – The Middle East Council of Shopping Centres develops an industry leading Mobile App for RECon MENA 2016; inspired by this years theme for the conference  “The Customer & Innovation”; MECSC has produced a mobile APP offering convenience, efficiency and connectivity to the attendees and members of RECon this year.

RECon MENA 2016 APP is available on all IOS and Android devices starting October 1st 2016, this APP will allow access to the event schedule and customize the attendees’ agenda with personal appointments. It will also offer important updates and exciting offers through the app utilizing Push Notifications and one of the key benefits of this APP will be the ability for users to see who is attending and share contact information facilitating tremendous networking opportunities throughout the conference.


The Mobile APP will allow users to pre register for the conference; with quick access to RECon information – The mobile app is well designed and allows easy access to information. Whether it is the update on conference agenda, speakers/panellists, sponsors/exhibitors, the event app will provide instant update with just a click. It will offer an interactive map of the exhibition, making it easy for guests to visit the desired exhibitors at the event. It can also be used for Social interaction – from photo sharing to one stop for any social media, which increases the participation and engagement of the delegates in the social networks.

David Macadam, CEO, MECSC says, “The retail industry is all about change, detail and service. This year we wanted to highlight customer innovation and what better way than to use technology and enhance the experience of our attendees. This app will be like using WhatsApp at the conference, enabling you to connect and chat with industry professionals through the 3-day event.”

RECon 2016 is jointly organized by the Middle East Council of Shopping Centres (MECSC) and the International Council of Shopping Centers (ICSC); begins on Sunday 30th of October at 10 am to 4 pm with a Property Management Workshop followed at 6:00 pm with the welcome reception; the conference on 31st of October starts at 9:30 am till 3:30 pm and on the 1st of November the Conference runs from 9:30 am till 2:30 pm at 6:00 pm our Cocktail reception party; followed by the Gala Dinner & Awards Ceremony begins at 7:00pm onwards.

RECon 2016 Schedule:

Day 1: Oct 30th 10 am to 4 pm Property Management Workshop followed at 6:00pm till 8:00pm Welcome Reception – Café Belge Ritz Carlton DIFC

Day 2: Oct 31st (9:00am till 3:30pm) Conference – Ritz-Carlton Hotel Ballroom and Exhibition Centre

Day 3: Nov 1st (9:00am till 2:30pm) Conference – Ritz-Carlton Hotel Ballroom and Exhibition Centre

(6:00pm) – Cocktail Reception

(7:00pm) – Awards Ceremony & Gala Dinner 

To register for RECon: visit or e-mail: or 

You can also refer to the webpage of the app for more features at

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