Dubai, United Arab Emirates

Four, the innovative mobile brand born in the United Arab Emirates, has announced the launch of three new smartphones, catering to the growing value-driven smartphone market.

In keeping in line with their brand promise of providing high quality and innovative products at affordable prices, the new smartphones from Four capture the needs of diverse smartphone users in the UAE.

“In line with the UAE’s vision of becoming a global technology hub, Four is constantly striving to exceed industry standards with the latest in technology, at the best possible prices,” said Faisal Al Bannai, Founder and CEO of Four.

“We understand that it is important for our customers to stay connected with their social circles on-the-go, in the UAE’s fast-paced lifestyle. Our latest smartphones were carefully constructed to serve those looking for the ultimate mobile surfing experience, as well as customers looking to fulfil their basic smartphone needs.”

Four’s new smartphones are all dual-sim, allowing for effortless work-play transitions, and providing cost-effective means of communication for frequent travellers. The three chic smartphones also feature both rear and front cameras, allowing for seamless content sharing, and come bundled with complementary covers.

At just AED 169, the trendy S40 captures everything customers need from a smartphone. With a crystal clear 3.5-inch screen, the S40 comes neatly packed with a 1.3 GHz Dual Core Processor and the Android 4.2 OS.

For heavier internet users, customers can enjoy faster internet roaming on the 3G S180 with a stunning 4-inch screen at just AED 249. The S180 is ideal for those looking for a faster internet experience on a compact and stylish device.

Finally, the ultra-sleek S300 features a luxurious 5.5 inch screen, a sharp 8MP rear camera, 1.2 GHz Quadcore processor and the Android 4.4 OS. These high-end features together with 3G connectivity, provide S300 users with a smooth and swift mobile internet experience at just AED 299.

Four customers will also enjoy a host of value-added services designed to cater to every consumer need, including a 12-month warranty.

Four is committed to offering the experience of mobility to everyone with limitless possibilities to express users’ unique personalities across all aspects of their lives. Since it’s inauguration in the UAE, Four has introduced a comprehensive range of innovative and stylish mobile phones including the world’s slimmest smartphone with a 5-inch screen.