Daman’s ActiveLife introduces free access to world-class swimming pool at NYU Abu Dhabi

iSwimNYUAD is ActiveLife’s first swimming-focused initiative

6 September 2017, Abu Dhabi, United Arab Emirates: National Health Insurance Company – Daman has today announced that its ActiveLife brand will launch iSwimNYUAD as the initiative’s first weekly swimming event.

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Beginning Saturday September 9 2017, iSwimNYUAD will provide the public with free weekly access to NYU Abu Dhabi’s Olympic-size swimming pool.
This new training platform is the latest of six regular ActiveLife events that are free and open to the public, including StartYAS, TrainZSC, Go YAS, TrainDubai and iTrainSaturdays.
iSwimNYUAD comes as part of Daman’s efforts to provide the Abu Dhabi community with a comprehensive approach to health, fitness and wellbeing. The world-class 50-metre pool will be open to the residents of Abu Dhabi every Saturday morning between 9am and 11am, and marks ActiveLife’s first regular event dedicated to swimming.
The weekly event will cater to all individuals and groups including those currently not confident at swimming, as well as those who are eager to take part in a triathlon but want to strengthen their capabilities before doing so.
Dr. Michael Bitzer, CEO of Daman, said: “As with all ActiveLife events, iSwimNYUAD is an open and inclusive platform that provides an accessible environment for all members of the community to take part in, regardless of their fitness levels and previous athletic experience.”

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Swimming is proven to be an effective way of burning calories while avoiding heavy impact on joints, Dr. Bitzer continued:
“At Daman, we have a strong sense of responsibility in facilitating healthier lifestyles throughout the UAE, and our ActiveLife initiatives have been a driving force in this change of mind-set. This includes delivering exciting and engaging sporting events at world-class facilities, alongside providing crucially important advice on nutrition and wellbeing.”
Peter Dicce, Assistant Dean of Students and Director of Athletics at NYU Abu Dhabi, said: “We are proud to partner with Daman’s ActiveLife and look forward to welcoming community members to our world-class swimming facilities. This collaborative initiative complements the educational mission of the university, expands existing ActiveLife platforms, and meaningfully contributes to the overall health and well-being of the UAE.”
Daman has appointed Gulf Multi Sports to run the weekly event following the success of previous collaborations.
Steve Watson, Managing Partner at Gulf Multi Sports, said: “Gulf Multi Sport looks forward to delivering this free community swimming programme for both experienced swimmers and those looking at developing confidence. It brings another option for people looking to engage in active non-competitive exercise whilst engaging in healthy lifestyle practices.”
For more information on ActiveLife events, or to register your interest in attending iSwimNYUAD, please visit: https://www.facebook.com/iswimsaturdaynyuad/

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