United Arab Emirates, October 19, 2016: Max, the largest and most trusted value fashion brand in the region, announced the second chapter of its award winning ‘Fashion for Real People’ brand campaign. Echoing the importance of individuality, the campaign champions the need of every individual to discover, embrace and express their own unique style statement.
An individual’s personal style is much more than adopting the latest fashion trend. It is about expressing one’s personality, creativity, emotions and impressions, an extension of their own thinking. Individual style is all about being comfortable and confident about oneself. The next phase of Max ‘Fashion for Real People’ campaign celebrates the innate sense of style that all real people possess and aims to inspire millions more to accept their distinctive personality.
An individual’s personal style is much more than adopting the latest fashion trend. It is about expressing one’s personality, creativity, emotions and impressions, an extension of their own thinking. Individual style is all about being comfortable and confident about oneself. The next phase of Max ‘Fashion for Real People’ campaign celebrates the innate sense of style that all real people possess and aims to inspire millions more to accept their distinctive personality.
