Dubai, Wednesday 12 October, 2016:
Art of Beauty, Harvey Nichols – Dubai’s institutional campaign, seeking to celebrate all aspects of Beauty.
To complement the brand’s over-arching ‘Time is Luxury’ Autumn / Winter 2016 theme, Dubai’s premier luxury department store is inspired by the evolution of iconic beauty through the differing eras, with each chapter representative of unique looks and trends of that time.
The Art of Make Up
Over the course of the two-week campaign, Harvey Nichols-Dubai invites you to discover your signature make-up look, while in-store beauty experts showcase their artistry and techniques through a variety of professional master classes from your favourite brands including Lancôme, Giorgio Armani Beauty, Bobbi Brown, Rodial, MAC, DIOR, Estee Lauder, Burberry, Clinique and Laura Mercier.
‘Timeless Beauty’, exclusive to Harvey Nichols-Dubai, is created by an inhouse PRO Team. The PRO Team will unveil three timeless beauty looks while talking through the evolution of beauty and application techniques to get the most out of your make-up, in addition to customised one-on-one consultations to establish a flawless interpretation of your favourite classic look.
Rodial Exclusive Launch: Rodial will be launching their colour collection on Monday 24 October, highlighted by a Masterclass with renowned celebrity international make-up artist Nina Ubhi, known for her precise application, symmetry and fearless use of colour.
Bobbi Brown Masterclass: Feel pretty powerful with the pioneers of empowering women to be themselves but better! Bobbi Brown will be highlighting their retouching collection with a focus on the retouching pencil, deemed as ‘photoshop for your face’. This will be conducted by Bobbi Brown’s International Make-up Artist on Saturday 29 October.
MAC: Discover the secret to flawless skin with a Masterclass from MAC’s senior make-up artist on Thursday 3 November. Whether you want to get the most out of your primer or match foundations that look as real as your skin tone or get insider secrets on contouring, highlighting, bronzing or brightening, we have you covered.
Laura Mercier: Enhance and highlight eyes with the latest fall make-up trends and colours, with a Fall Story ‘Eye-Conics’ Masterclass from Laura Mercier on Saturday 5 November.
The Art of Perfuming
The Harvey Nichols-Dubai Scent Studio is where you can learn about the Art of Perfumery and discover the scent that most suits your personality. With customised scents ranging from woody to fresh to oriental, to take you from day to night; Harvey Nichols-Dubai shatters the myth that you can only have a single signature scent.
The Art of Skincare
Every masterpiece begins with the perfect canvas. The Art of Skincare focuses on enhancing your skin’s foundations, seeking to maintain glowing, youthful skin.
Lead by brand skincare specialists, in the privacy and luxury of Harvey Nichols-Dubai beauty treatment rooms, you are invited to experience a series of specialised consultations using state-of-the-art skincare tools and technology to discern your skin’s age with corresponding solutions and treatments.
Laura Mercier: Discover steps to flawless skin from Thursday 20 October – Saturday 22 October with one-on-one consultations, using Laura Mercier Dual Phase Multi Vitamin serum, for that boost of radiance.
Giorgio Armani Beauty: From Thursday Thursday 20 October – Sunday 5 November, discover Giorgio Armani Beauty’s first skincare line, Armani Prima – advanced skincare for improved skincare quality an all-day long natural make-up glow.
Clinique: On Wednesday 26 October, revolutionise and revive your skincare with Clinique’s iconic three-step line, enhanced by Sonic. Discover the history and evolution of three-step and how it can add a daily detox to your skincare routine.
The Art of Beauty will be held across the Ground Floor at Harvey Nichols – Dubai, Mall of the Emirates, from Thursday 20 October – Saturday 5 November 2016.
For Make-Up Master Class & Skin Care Consultation bookings, please contact 04-4098888
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