Mundipharma partners with Munir Sukhtian Group to strengthen its consumer healthcare business with 50+ country deal for HiGeenR

Dubai – 16 October 2016: Mundipharma has entered into a long term partnership that provides it with the commercial rights to market Munir Sukhtian Group’s portfolio of HiGeenR treatments in more than 50 countries across the Middle East, Africa

The two companies have a long history of partnership in Jordan where Sukhtian group has been Mundipharma’s distributor for several years. Munir Sukhtian group is a family-owned, diversified Jordanian company. Its HiGeenR range includes best-selling hand sanitizers, HiGeenR Harrar Massage Cream, HiGeenR Barrad Cold Gel, HiGeenR Daffaq Cream, HiGeenR HerboHeal Jaddad
Ointment, HiGeenR Fungazi Foot Cream which are marketed in Europe, Asia and Latin America through distributors.

Ashraf Allam, Vice President of Mundipharma Middle East and Africa said “Mundipharma has a proud heritage in the consumer healthcare space and The HiGeenR range complements our current portfolio and fits very well with our growth and expansion strategy. Most importantly, This collaboration for HiGeenR brand products allows us to offer products from prevention to
treatment and to realize further contribution to the improvement of the quality of life of patients and customers.”

Deemah Sukhtian, Managing Director of Munir Sukhtian Group said, “The complementary nature of HiGeenR and Mundipharma’s products will ensure that both companies provide a stronger proposition to patients in the area of wound care and prevention of infectious diseases. We are confident that our alliance, leveraging on Mundipharma’s expertise and global network, will
enhance access to our innovative products and further improve the quality of life of patients and customers.”

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